Five Qualities of a Great Market Research Online Community Manager

Online marketing research methods and tools are on the rise and so is the demand for effective people to facilitate and moderate the studies that use them. Among these methods ...
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Enhance Your Productivity with These Online Market Research Collaboration Tools

Imagine working on a global market research project with workmates stationed on different parts of the world? How do you collaborate? 
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Three Ways to Successfully Conduct Global Market Research

Are you hoping to step up a notch and extend your business on a global scale?  Fortunately for you, advancements in technology is making it easier for entrepreneurs and ...
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Mobile Research Tools that You Can Utilize in Your Next Healthcare Study

Did you know that in the USA alone, 95% of the people today own a mobile phone of any kind?  The continuous expansion of smartphone ownership has significantly influenced a ...
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What Growing Trends Can We Expect for the Future of Market Research?

From paper-based polls and surveys to online communities, the growth of market research has surely gone a long way. Tools and practices have improved, new means of collecting, ...
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How to Maintain Respondent Confidentiality During Interviews and Focus Groups

One of the best ways to gather data from different respondents in a short period of time is through focus group discussions, while one of the most effective ways to gain ...
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Be Local, Go Global – and Know How to Get There

  Trying to launch yourself as a market researcher in a global world can be an intimidating experience. That’s why it’s so important to be aware of both the software tools ...
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What are the Common Mistakes People Commit in Online Qualitative Research?

Online qualitative research made it possible to connect with respondents virtually, eliminating geographical limitations, allowing for faster data generation, and ultimately ...
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What Not to Do When Conducting Focus Group Discussions Online

What are bad habits and practices that we should get rid of to avoid risking the success of an online focus group discussion? 
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