Civicom Marketing Research Services Blog

common-qualitative-market-research-problems-how-to-solve-them

Common Qualitative Market Research Problems and How to Solve Them

Posted on 03/27/19

Qualitative methodologies typically deal with an overwhelming amount of content which can be challenging to sift through, not to mention, time-consuming. It doesn’t stop there ...

what-are-essential-features-video-management-platform

What Features Should You Look For When Using A Video Management Platform?

Posted on 03/11/19

Qualitative research entails dealing with huge amounts of unstructured data, commonly in the form of media content such as audio and video recordings. Going over the data ...

How to Effectively Manage Qualitative Market Research Multimedia

Posted on 02/12/19

Organizing data will always be a big hurdle when it comes to successfully finishing a qualitative research project. This is due to the fact that conducting this type of ...

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Qualitative Research Methods and the Perfect Choice for Qualitative Content Management and Curation

Posted on 01/31/19

Some of the main factors that ensure a successful market research study include gathering relevant, rich data and effectively analyzing it. Before diving in, knowing which ...

How to Track Customer Ideas and Experiences Using MROCs

Posted on 01/23/19

Companies and organizations are increasingly focused on customer centricity and consumer co-creation for good reasons: diminishing differentiation among products and services, ...

How to Participate in an Online Bulletin Board Study

Posted on 01/14/19

Are you an avid sports fan immersed in stats, players, and teams? Do you find yourself marking the calendar with video game releases and updates? Are you struggling to find an ...

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What to use between Synchronous and Asynchronous Market Research

Posted on 01/08/19

Market research studies are conducted in both real time or over an extended time, depending on what is defined as the best methodology to collect data for any particular ...

characteristics-full-service-online-bulletin-board-1

Characteristics of a Full-Service Online Bulletin Board

Posted on 01/02/19

There is a wide variety of online community platforms available for market research studies so it’s not difficult to find a platform and put it to use. The question is, does ...

using-incentives-in-studies-with-market-research-online-communities

Using Incentives in Market Research Online Communities

Posted on 12/26/18

Do you have a huge participant attrition problem in your online bulletin board studies? Many things factor into why participants drop out of a study - be it schedule ...

online-market-research-tools-gather-analyze-data

Online Market Research Tools for Gathering and Analyzing Data

Posted on 12/17/18

The crux of the market research process is in gathering the right data and effectively analyzing it. Unfortunately, false productivity is widespread because market research ...

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