Civicom Marketing Research Services Blog

Challenges of Conducting Global Market Research

Posted on 08/19/19

There has been a prominent increase in the number of companies around the globe seeking international growth opportunities which makes the administration of global market ...

Utilizing Mobile Ethnography to Gain Substantial Qualitative Data

Posted on 08/14/19

Ethnography is the study of people and their culture. It is a method dedicated to a lot of fieldwork where researchers aim to observe and explain consumers’ behavioral ...

Gathering-Right-Respondents-for-Qualitative-Research

Gathering the Right Respondents for Qualitative Research

Posted on 08/05/19

Are you trying to understand why users of your products or services are not very keen on giving substantial feedback, much less any feedback at all? How can you determine if ...

Maximizing-Qualitative-Content-for-Market-Research

Maximizing Your Qualitative Content for Market Research

Posted on 07/30/19

Conducting qualitative market research entails working on a massive amount of collected data from a series of in-depth face-to-face interviews, focus group discussions, notes ...

are-market-researchers-outside-eu-affected-gdpr

Are Market Researchers Outside of the EU Affected by the GDPR?

Posted on 07/17/19

The GDPR was implemented to give EU citizens more control over how their data is collected, used, and protected. Although the GDPR is an EU legislation, it still affects ...

things-market-researchers-avoid-gdpr-compliance

Five Things Market Researchers Must Avoid to be GDPR Compliant

Posted on 06/14/19

Although the General Data Protection Regulation or GDPR has been enforced for well over a year, numerous market researchers are still unable to fully understand its effects and ...

10-ways-stay-hipaa-compliant-web-enabled-market-research

Ten Ways to Stay HIPAA Compliant In Web-Enabled Market Research

Posted on 05/16/19

Rebecca West, Global Vice President, Civicom Marketing Research Services Group

common-qualitative-market-research-problems-how-to-solve-them

Common Qualitative Market Research Problems and How to Solve Them

Posted on 03/27/19

Qualitative methodologies typically deal with an overwhelming amount of content which can be challenging to sift through, not to mention, time-consuming. It doesn’t stop there ...

what-are-essential-features-video-management-platform

What Features Should You Look For When Using A Video Management Platform?

Posted on 03/11/19

Qualitative research entails dealing with huge amounts of unstructured data, commonly in the form of media content such as audio and video recordings. Going over the data ...

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