Civicom Marketing Research Services Blog

mistakes-people-commit-in-online-quali-research

What are the Common Mistakes People Commit in Online Qualitative Research?

Posted on 09/17/19

Online qualitative research made it possible to connect with respondents virtually, eliminating geographical limitations, allowing for faster data generation, and ultimately ...

What Not to Do When Conducting Focus Group Discussions Online

Posted on 09/05/19

What are bad habits and practices that we should get rid of to avoid risking the success of an online focus group discussion?

Challenges of Conducting Global Market Research

Posted on 08/19/19

There has been a prominent increase in the number of companies around the globe seeking international growth opportunities which makes the administration of global market ...

Utilizing Mobile Ethnography to Gain Substantial Qualitative Data

Posted on 08/14/19

Ethnography is the study of people and their culture. It is a method dedicated to a lot of fieldwork where researchers aim to observe and explain consumers’ behavioral ...

Gathering-Right-Respondents-for-Qualitative-Research

Gathering the Right Respondents for Qualitative Research

Posted on 08/05/19

Are you trying to understand why users of your products or services are not very keen on giving substantial feedback, much less any feedback at all? How can you determine if ...

Maximizing-Qualitative-Content-for-Market-Research

Maximizing Your Qualitative Content for Market Research

Posted on 07/30/19

Conducting qualitative market research entails working on a massive amount of collected data from a series of in-depth face-to-face interviews, focus group discussions, notes ...

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Common Qualitative Market Research Problems and How to Solve Them

Posted on 03/27/19

Qualitative methodologies typically deal with an overwhelming amount of content which can be challenging to sift through, not to mention, time-consuming. It doesn’t stop there ...

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What Features Should You Look For When Using A Video Management Platform?

Posted on 03/11/19

Qualitative research entails dealing with huge amounts of unstructured data, commonly in the form of media content such as audio and video recordings. Going over the data ...

How to Effectively Manage Qualitative Market Research Multimedia

Posted on 02/12/19

Organizing data will always be a big hurdle when it comes to successfully finishing a qualitative research project. This is due to the fact that conducting this type of ...

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